Privacy Policy
Last updated: December 24, 2024
1. Introduction
Canadian Alpine Adventures ("we," "our," or "us") is committed to protecting your privacy and personal information. This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit our website at cash-wizard.com (the "Service") operated by Canadian Alpine Adventures.
This policy is designed to comply with the Personal Information Protection and Electronic Documents Act (PIPEDA) and other applicable Canadian privacy legislation, as well as international privacy standards including the General Data Protection Regulation (GDPR) where applicable.
2. Information We Collect
2.1 Personal Information
We may collect the following types of personal information:
- Contact Information: Email addresses when you subscribe to our newsletter
- Communication Data: Information you provide when contacting us through our website
- Usage Data: Information about how you use our website, including pages visited and time spent
2.2 Automatically Collected Information
We automatically collect certain information when you visit our website:
- Technical Data: IP address, browser type, operating system, and device information
- Usage Analytics: Pages viewed, time spent on pages, click-through rates, and navigation patterns
- Cookies and Similar Technologies: As described in our Cookie Policy
2.3 Information We Do Not Collect
We do not collect:
- Credit card or financial information (we do not process payments directly)
- Social security numbers or government identification numbers
- Sensitive personal information such as health records or biometric data
3. How We Use Your Information
We use your personal information for the following purposes:
3.1 Primary Purposes
- Newsletter Communications: To send you our newsletter with ski resort updates and winter recreation content
- Customer Service: To respond to your inquiries and provide customer support
- Website Improvement: To analyze website usage and improve our content and user experience
3.2 Secondary Purposes
- Marketing Communications: To send you information about Canadian ski resorts and winter activities (with your consent)
- Analytics: To understand visitor behavior and optimize our website performance
- Legal Compliance: To comply with applicable laws and regulations
4. Legal Basis for Processing (GDPR)
For users in the European Union, our legal basis for processing personal information includes:
- Consent: When you provide explicit consent for newsletter subscriptions or marketing communications
- Legitimate Interest: For website analytics and improvement purposes
- Legal Obligation: When required by law to retain or process certain information
5. Information Sharing and Disclosure
5.1 We Do Not Sell Your Information
We do not sell, rent, or trade your personal information to third parties for their marketing purposes.
5.2 Limited Sharing
We may share your information in the following limited circumstances:
- Service Providers: With trusted third-party service providers who assist us in operating our website (hosting, analytics)
- Legal Requirements: When required by law, court order, or government request
- Business Transfer: In connection with a merger, acquisition, or sale of assets (with notice to affected users)
- Safety and Protection: To protect our rights, property, or safety, or that of our users or others
5.3 Third-Party Service Providers
We may use third-party services that have access to your information:
- Website Hosting: For website infrastructure and maintenance
- Analytics Services: For website traffic analysis and user behavior insights
- Email Services: For newsletter delivery and communication management
6. Data Security
We implement appropriate technical and organizational security measures to protect your personal information:
- Encryption: Data transmission is protected using SSL/TLS encryption
- Access Controls: Limited access to personal information on a need-to-know basis
- Regular Updates: Security measures are regularly reviewed and updated
- Incident Response: Procedures in place to respond to potential security breaches
However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.
7. Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy:
- Newsletter Subscriptions: Until you unsubscribe or request deletion
- Contact Inquiries: For up to 2 years to provide ongoing support
- Website Analytics: Aggregated data may be retained indefinitely in anonymized form
- Legal Requirements: As required by applicable law
8. Your Privacy Rights
8.1 Canadian Residents (PIPEDA Rights)
Under Canadian privacy law, you have the right to:
- Access: Request access to your personal information we hold
- Correction: Request correction of inaccurate personal information
- Withdrawal of Consent: Withdraw consent for processing (where applicable)
- Complaint: File a complaint with the Privacy Commissioner of Canada
8.2 EU Residents (GDPR Rights)
If you are in the European Union, you have additional rights:
- Right to Erasure: Request deletion of your personal information
- Right to Portability: Request a copy of your data in a portable format
- Right to Restriction: Request limitation of processing in certain circumstances
- Right to Object: Object to processing based on legitimate interest
8.3 Exercising Your Rights
To exercise any of these rights, please contact us at [email protected]. We will respond to your request within 30 days (or as required by applicable law).
9. International Data Transfers
Your information may be transferred to and processed in countries other than your country of residence. When we transfer personal information internationally, we ensure appropriate safeguards are in place:
- Adequacy decisions by relevant privacy authorities
- Standard contractual clauses approved by relevant authorities
- Other legally recognized transfer mechanisms
10. Children's Privacy
Our website is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13, we will take steps to delete such information.
If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately.
11. Third-Party Links
Our website may contain links to third-party websites, including social media platforms and affiliate sites. This Privacy Policy does not apply to those external sites. We encourage you to review the privacy policies of any third-party sites you visit.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we make changes:
- We will update the "Last Updated" date at the top of this policy
- We will notify newsletter subscribers of material changes
- We will post notice of changes on our website
- Your continued use of our website constitutes acceptance of the updated policy
13. Contact Information
If you have questions about this Privacy Policy or our privacy practices, please contact us:
For privacy complaints in Canada, you may also contact the Office of the Privacy Commissioner of Canada:
Website: www.priv.gc.ca
Phone: 1-800-282-1376
14. Effective Date
This Privacy Policy is effective as of December 24, 2024, and will remain in effect except with respect to any changes in its provisions in the future, which will be in effect immediately after being posted on this page.